Life is like a triathlon. Sometimes you are under water, struggling against the current or getting kicked in the face. Just when you think you can’t swim any further, you see your destination and get a burst of energy. You emerge from the water and make the transition from sea to land. Goggles swap out for sunglasses, swim cap is exchanged for a helmet, bare feet get covered in bike shoes, and you grab the bike and head out. Ready to conquer the next phase?


Cedarcroft Advisors motivates organizations to win the race and surpass expectations. We help you gain clarity by identifying goals and measurable outcomes;  plan the details and get you through the hurdles;  and align  actions and people to reach goals. We drive results by building successful teams and a winning organization.


Our approach to building successful teams and organizations is like the preparation required to complete a triathlon.  We focus on what matters, but also recognize how hard it is do it without support, guidance and direction. The answers to these questions bring a clear vision to business goals, put the right people in place to achieve goals, and develop a process for ensure success.

  • What are you trying to accomplish?
  • How will you know when you get there?
  • Who needs to be on the team to reach the goals?
  • How will you work together to reach the goals?
  • How will you measure success?
Contact Cedarcroft Advisors to prepare, guide and support you throughout the process and ultimately win the race.

David Lunken, Principal
(410) 961-5555
Email | LinkedIn | Twitter

Launch recent press